Did Another Thing is a full-service brand activation agency firmly rooted in (electronic) music and pop culture. We help brands connect with gens Y and Z through experiential- and online activations & campaigns.
Tapping into a fluid network of creative professionals, we have a natural ability to translate your brand objectives into experiences that resonate with your audience in a meaningful and engaging way.
Strategy, Concept, Production
Hosted in the tiny beach town of Zandvoort, Formula 1's iconic Dutch Grand Prix is not just the biggest sporting event in the Netherlands, but a cultural phenomenon. Viaplay, the Scandinavian streaming service and official F1 broadcaster, asked us to develop a brand campaign surrounding the event.